Business Development Manager / Senior External Sales Consultant
Introduction
An exciting opportunity is available for an experienced Business Development Manager / Senior External Sales Consultant who knows how to build relationships, identify opportunities, and turn existing accounts into substantial revenue growth.
This is not a retail or internal sales position. You will be working directly with business customers, developing existing accounts while actively identifying new commercial opportunities.
The successful candidate will inherit an established customer portfolio with significant untapped potential. Your challenge will be to build on the existing revenue base, strengthen relationships, uncover new opportunities, and drive sustainable growth.
If you are commercially minded, enjoy being out in the market, and have the confidence to engage decision-makers, this could be an excellent opportunity to make your mark.
Duties & Responsibilities
Key Duties & Responsibilities
Business Development
- Identify businesses with potential for new commercial opportunities
- Develop targeted prospecting strategies to expand the customer base
- Arrange and conduct face-to-face meetings with prospective clients
- Present suitable solutions based on individual customer requirements
- Negotiate and secure new business opportunities
Existing Account Growth
- Take ownership of an established portfolio of business customers
- Develop strategies to increase spend and product penetration within existing accounts
- Identify under-serviced opportunities within the customer base
- Build stronger relationships with key decision-makers
- Regularly review customer requirements and identify opportunities for additional business
Client Relationship Management
- Maintain consistent contact with key customers
- Conduct regular customer visits and business reviews
- Develop long-term commercial relationships based on trust and service
- Address customer concerns and coordinate appropriate solutions
- Ensure customers receive professional and responsive service
Sales Pipeline & Performance
- Maintain a healthy and accurate sales pipeline
- Track opportunities from initial contact through to conversion
- Prioritise high-value prospects and opportunities
- Monitor sales activity against agreed targets
- Provide regular feedback regarding market activity, opportunities, and challenges
Market Development
- Identify emerging opportunities within the allocated territory
- Monitor competitor activity and customer trends
- Research potential new markets and customer segments
- Provide management with practical feedback from the market
Administration
- Plan weekly customer visits and sales activities effectively
- Maintain accurate CRM and customer records
- Prepare quotations, proposals, and relevant sales documentation
- Ensure all follow-ups are completed within agreed timeframes
- Maintain accurate reporting on sales activity and opportunities
Desired Experience & Qualification
Minimum Requirements (Essential)
- Minimum 2 years' experience in external B2B sales or business development
- Proven track record of growing revenue and managing customer accounts
- Strong experience in professional external sales – retail, B2C, and internal sales experience alone will not be suitable
- Excellent business development and prospecting skills
- Strong account management experience
- Proven ability to identify and convert new business opportunities
- Strong pipeline management skills
- Excellent customer relationship-building abilities
- Comfortable conducting multiple client meetings per day
- Strong planning, organisational, and administrative skills
- Excellent telephone and face-to-face communication abilities
- Valid driver's licence
- Own reliable vehicle
- Clean criminal record
Advantageous Industry Experience
Experience in one or more of the following will be advantageous:
- Security
- Distribution
- Electrical wholesale
- Trade / industrial sectors
- Related B2B environments
Package & Remuneration
R20k-R30k + (comm)