Social Media Consultant (part time)

This part time contractor may work remotely and will create engaging short-form videos, photo galleries, and visual storytelling assets that highlight the work of the Jane Goodall Institute, Jane Goodall's Roots & Shoots youth movement, and JGI's research and sanctuary sites.

This individual will create engaging short-form videos, photo galleries, and visual storytelling assets that highlight the work of the Jane Goodall Institute, Jane Goodall's Roots & Shoots youth movement, and JGI's research and sanctuary sites.

Responsibilities:

  • Create four (4) short-form videos per month optimized for Instagram Reels, TikTok, YouTube Shorts, and other emerging platforms.
  • Organize and source footage and imagery from the Jane Goodall Institute's archival collections and approved content libraries.
  • Edit videos with compelling storytelling, captions, music, graphics, and motion elements appropriate for each platform.
Roots & Shoots Content
  • Create eight (8) social media posts per month highlighting Roots & Shoots projects, youth leaders, and community impact stories from across the United States.
  • Collaborate with JGI staff to identify featured projects and success stories.
Research and Sanctuary Content
  • Create four (4) social media posts per month featuring wildlife stories, conservation impacts, and chimpanzee rehabilitation efforts.
Content Optimization
  • Ensure all content aligns with JGI brand standards, messaging priorities, and platform best practices.
  • Adapt content formats and creative approaches to maximize engagement and reach across channels.
  • 1–3 years of social media experience with demonstrated success creating mission-driven short-form video content that generates engagement and shareability.
  • Proficient in editing videos, selecting and optimizing photos, and producing graphics for social media
  • Comfortable working within set style and brand guidelines
  • Highly creative with excellent editorial judgment and strong written communication skills
  • Experience using administrative tools such as Microsoft Office and basic editing and graphic design tools, including Canva.
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